Technorati has released the first portion of its annual "State of
the Blogosphere" report. This section of the anticipated report offers details stemming
from a randomized survey of over 1,000 bloggers. According to Erick
Schonfeld at TechCrunch, some of the data reveals some interesting demographics
about bloggers, including:
"While only 12 percent identify themselves as
official 'corporate bloggers,' a full 46 percent consider themselves 'professional
bloggers' (meaning that they write about their industries, but not in an
official capacity). Blogs are also mostly a male affair: 57 percent in the U.S. are
written by men, 42 percent went to graduate school, and 50 percent earn more
than $75,000 a year, and 58 percent are over 35 years old. (Someone call the
diversity police). More than half have a separate full time job. More than half
of survey respondents have been blogging for more than two years.
Geographically, North America dominates, with
48 percent of respondents living here. San Francisco
and the Bay Area has the most bloggers in the U.S.,
with New York City, Chicago, and LA also having a strong showing.
Although, as the map below shows, the geographic distribution is actually
pretty wide. And blogs continue to be read: blogs in the aggregate now attract
77.7 million unique U.S.
visitors per month according to Comscore, nearly double the number of people
who visit Facebook."