Mark Story still needs to be convinced that the plethora of social media tools surrounding this year's political conventions do anything except provide red meat for the people who really care anyway. Is social media "game changing" for the presidential election? (continue reading)

We all use Upcoming, MeetUp, EventBrite and other applications that keep track of social media and PR/marketing events coming to our area. But wouldn't it be nice if there were one "master calendar" that listed them all? Well, there is now! (continue reading)

This week Jen Zingsheim and I welcomed Bob Ledrew to the Roundtable. We tackled topics ranging from inappropriate use of tragedy to cash in on an agenda to how the location of the Summer Olympic Games starting today may have affected the public relations surrounding the event. (continue reading)

We were delighted to welcome Debbie Weil, author of the Corporate Blogging Book, to the Roundtable this week. She joins us to discuss corporate blogging issues, creative marketing, and the latest addition to the BlogHer community. (continue reading)

I wrote about it last week and have blogged about it as well, but now that the hype has faded and the dust has settled regarding last week's Twebinar conducted by Radian6, Cross Tech Media and Chris Brogan, I have some additional thoughts to add. With distance comes perspective, so I am adding two more cents to my commentary, making my total four cents. (continue reading)

Yesterday was the first-ever a "Twebinar," created and co-hosted by CrossTechMedia, during which they "...interview[ed] over 30 top names in social media and Internet marketing and get their best thoughts on how tools like blogs, social networks, wikis, and podcasts are changing the way companies do business." Mark Story offers his reaction on what worked, what didn't, and what he learned. (continue reading)

Since that event, attended by about 20-25, the Breakfasts have really come into their own. They feature not only good food and smart attendees, but generous and interested sponsors and excellent presentations. (continue reading)

Welcome to Media Bullseye's weekly Radio Rountable. Joining me as always on this week's episode is CustomScoop VP Jennifer Zingsheim, and our special guest is Todd Van Hoosear. Todd is the social media practice manager at Topaz Partners in Boston, and also heads up the Social Media Club Boston. In this episode, we break down the Associated Press' kerfuffle with the blogosphere, and discuss the impact of Twitter on journalism and PR. (continue reading)

I sat across from a real social media newbie at Blog Potomac on Friday, and was delighted by his enthusiasm for the event. He was full of questions, excited by the content, and constantly peppered me with whispered questions about the speakers' presentations. He took feverish notes and seemed genuinely interested in and intrigued by every last discussion. This type of enthusiasm, from someone not as up to their ears in social media as someone like, say, me, rejuvenated my own enthusiasm. (continue reading)

Welcome to Media Bullseye's weekly Radio Roundtable. Joining us on the podcast this week was Aaron Brazell, better known to most as Technosailor. In a lively conversation, we cover everything from web 2.0 on the campaign trail (where Aaron reminds me that astroturfing was around long before the Internet, something this poli-sci major really ought to have remembered) to whether FriendFeed could feasibly replace the SMR (here, Aaron reveals his true feelings about the service in a spirited yet diplomatic mini-rant). (continue reading)

On Friday the 13th this week (cue scary music), I will be attending the sold-out Blog Potomac, a DC-area unconference, and I could not be more thrilled. Thrilled to reconnect with some and meet others for the first time, thrilled to hear such a dynamite lineup of speakers, and thrilled to (hopefully) learn as much as I can in one whirlwind day. (continue reading)

A reminder that next Tuesday, the Social Media Club Boston and PRSA Boston are putting on a great program on The Future of Journalism in a Social Media World. (continue reading)

We all love Twitter, but how often do we consider its usefulness for business purposes? Colin Carmichael of Social Media Group has a great post with four ways that Twitter can help your business. Also: Make your conference rock more, and some thoughts on the echo chamber. (continue reading)

My guests on the Roundtable this week are Jennifer Zingsheim, VP here at CustomScoop, and Aaron Strout. Aaron is the VP of New Media Mzinga, a white label community provider out of the Boston area. He recently appeared at Social Media Breakfast 7 in Boston, discussing social media and the hiring process, and he shares those thoughts here. (continue reading)

Online social networking has become an important element in business, and can be of great assistance to job seekers using professional sites like LinkedIn or Facebook. But what about in person networking? Also: Frustration over shiny new toy fixations and why Mommy blogs rule. (continue reading)

On the first day of the 2008 NewComm Forum, which took place last week in Santa Rosa, Calif., two back-to-back sessions provided some new insight into the goals communicators have for their news releases, what metrics and results they value, and some Web-minded ways in which they are trying to breathe new life into this 100-year-old tool. Mike Keliher has the details. (continue reading)

New Comm Forum, which took place last week in California, continues to be a topic of interest lately. Trevor Jonas notes that one major change from earlier conference is the abundance of liveblogging and Twittering that was going on. He also relates some interesting anecdotes from one of the livelier panel discussions. Also: New media as the standard, and Hannah Montana causes a PR stir. (continue reading)

As the New Communications Forum continues out in California, Geoff Livingston gives us a peek into one of the sessions. Shel Holtz presents on the importance of understanding employees as a big part of a company's brand. Also: how far is too far when dealing with online ethics; and is this the worst pitch ever? (continue reading)

Blogger, social media guru and all-around nice guy Chris Brogan joined the program this morning, in part to discuss the upcoming Podcamp Boston 3 but also to share some thoughts on some of the other stories coming out of the social media space this week. He joins CustomScoop CEO Chip Griffin and VP Jennifer Zingsheim on the show this week. (continue reading)

I had the pleasure of interviewing Jen McClure, executive director of the Society for New Communications Research (SNCR). Jen discusses the upcoming New Comm Forum being held in Santa Rosa, California on April 22 - 25, with information on registering, the top panels to attend, and what "newbies" can expect from the experience. (continue reading)

On TechCrunch recently, Duncan Riley aggregator FriendFeed to be "this year's Twitter." FriendFeed certainly has people talking, but has it recreated Twitter's phenomenal buzz? Not really. What about other micro-blogging platforms, will one of them emerge to take the "next Twitter" crown? (continue reading)

As Media Bullseye's coverage of the aftermath of 2008's South By Southwest Interactive continues, Dell's Laura P. Thomas makes a case for attending. She sells the event as far more than just "Spring Break for Geeks." Who will be there next March? (continue reading)

We have all read live blogs of the panels, and intense examinations of what really happened at the Zuckerberg keynote, isn't it time we got to the parties? Adele McAlear covers the best of the South By Southwest party circuit. (continue reading)

It's a girls-only week on the Radio Roundtable this week, and luckily we were able to convince two of the Web's smartest ladies, Laura Fitton and Anna Farmery, to join me on the show to discuss SXSW, Spitzer and Bebo. Listen here! (continue reading)

Miss out on the Social Media Club Boston event this week to learn about SEO? Interested in discussing South by Southwest some more? Check out today's Pod Jots, which covers these topics and more. (continue reading)