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News Analysis
Obama Takes Next Step with Email Supporters
Survey Asks Subscribers for Demographic and Issue Data
In the weeks since Barack Obama won the 2008 presidential election, there has been considerable discussion in the blogosphere over how the campaign would take advantage of its massive email list now that the race is over and governing has begun. The first clues emerged early this morning when campaign manager David Plouffe asking each supporter to "Share your campaign experience and your thoughts on the best way to keep supporting our agenda for change."
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Recommended Reading
The Google-Obama Connection
Owen Thomas, editor of the Silicon Valley gossip blog Valleywag, has penned a reasoned argument as to how Google is winning political influence in the wake of this month's presidential election. In the column he wrote, he takes a sharp-tongued look at how CEO Eric Schmidt appears to be trying to win and use influence in the new Washington.
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With the historic presidential election of 2008 now in the rearview mirror, it is appropriate to look at some interesting facts about the race, especially as it relates to new media.
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Valeria Maltoni and Doug Haslam joined the show this week to discuss the Technorati State of the Blogosphere report, Twitter censorship in the classroom, and the PR ramifications of the country's current political and economic crises.
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Mark Story still needs to be convinced that the plethora of social media tools surrounding this year's political conventions do anything except provide red meat for the people who really care anyway. Is social media "game changing" for the presidential election?
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Tomorrow's presidents and congressional leaders are today's governors and state legislators. What is going on at the state level towards embracing new media venues, increasing governmental transparency and encouraging constituent advocacy?
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Continue reading Digital Democracy: How States are Using Social Media to Connect.
MySpace has launched a new political news portal, dubbed Decision '08, which features content from NBC and MSNBC. The site includes regularly updated video and news feeds and will showcase the television networks' biggest stars.
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I have been delighted to see so many female-centric social media projects launching this year, from Yahoo's Shine to Women on the Web. Toby Bloomberg highlights some of the best of these. Also: the Wall Street Journal is now available in print form in the United Kingdom, is this a sign print is still alive and kicking? And a journo ends up at a supporter-only Obama event; was his campaign truly surprised at the result?
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This week we were delighted to welcome PR pro and SNCR fellow David Parmet to the Media Bullseye Weekly Radio roundtable. We had a host of interesting topics to cover this week, and it was terrific to have someone with David's experience throw in his two-cents. Listen in on our thoughts on the China Olympics and PR, a "virtual book tour," and April Fools Day on the Internet.
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If you think the media is slow to understand the dramatic changes taking place in their own industry, you may not be surprised to know that Congress is even more in the dark. Recent reports suggest that some politicians would seek to handcuff the American media at a crucial juncture in the industry's history.
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French President Nicolas Sarkozy has been under fire lately in the French press for, of all things, hiring an advisor to monitor the blogosphere. Mark Story wonders what the French are up in arms about, wouldn't you want to know the president was paying attention?
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When you sign on to the latest and greatest 2.0 tool, are you just riding the bandwagon craze? Chris Lynn reminds us that PR ought to be first about building relationships, and less about jumping on the latest bandwagon. Also: Steve Rubel predicts a decline in 2.0 jobs. Will flacks vs media ramp up? And Chinese spin control pre-Olympics 2008.
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Trust communities have evolved into consumer-generated media, which is now what many believe to be the backbone of the Internet. You Tube, Facebook, MySpace and 130 million blogs have demonstrated that as communicators, aren't really in charge any more. And yet, governments are still attempting to control the message.
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It's a girls-only week on the Radio Roundtable this week, and luckily we were able to convince two of the Web's smartest ladies, Laura Fitton and Anna Farmery, to join me on the show to discuss SXSW, Spitzer and Bebo. Listen here!
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Some great reports from SXSW panels in today's jots, as Kami Huyse discusses the future of the corporate blog and Rohit Bhargava susses out the ten things that drive bloggers the most crazy. Also, a review of Barack Obama's poorly named social network.
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It seems as though a disconnect has begun to form. Is the Internet "anonymous" or not? Conventional wisdom dictates that nothing we do online is truly anonymous, that everything leaves a trail. But the computer screen does offer some protection for online bullies and trolls. Should they be required to reveal themselves?
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Legislation recently submitted by state Rep. Tim Couch would require people writing on any online forum to include their full name with their comments. The bill would also require that anyone commenting on a particular website register their email and physical address with that site.
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We welcome another new addition to the Pod Jots lineup this week, as Sarah Wurrey dives into the Diva Marketing Talks podcast from Toby Bloomberg. Also featured are our usual rundown of the best of the PR and marketing podosphere for the week.
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My background in politics and decade spent living in Washington means that I can't help but focus a bit on last night's primaries in today's Jots. But with a social media spin! Also: IABC and the SMR, and the need for more than just blog strategy.
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The Pakistani government recently placed a ban on the popular video sharing site YouTube after Pakistani Muslims complained of an offensive video. An agreement was reached this week, and the block has been lifted.
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For the second consecutive week, I welcome a new addition to the lineup of PR podcasts covered in the weekly Jots. This week, Scott Monty of crayon joins Anna Farmery on the Engaging Brand podcast to discuss the evolution of marketing.
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If you are looking to escape the constant chatter of politics, don't look to Second Life to hide. In the guise of avatar Illyria Latte, Lauren Vargas scoured the virtual community for political chatter, and didn't have to look far.
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In today's Jots: fashion meets social media, social media meets the White House, how to properly eat crow, and some great Twitter guidelines.
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Our guest for this week's Media Bullseye Radio Roundtable was Doug Haslam of Topaz Partners PR. He joined regular participants Jen Zingsheim and Sarah Wurrey from CustomScoop, and we discussed a variety of topics, with a real focus this week on the intersection of traditional and new media.
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The New Hampshire Primary is tomorrow, and Media Bullseye is in the heart of the action. Jennifer Zingsheim-White examines social media and its effect on the candidates--both from outside sources and within the campaigns themselves.
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